Sponsorship Opportunity
The Business Value of Better Observability
From Technical Metrics to Business Impact

Why this discussion, and why now?

The convergence of several factors makes 2025 the ideal time to examine this topic: instrumentation capabilities have matured significantly, standardisation around APIs has improved data exchange, and analytical tools can now make sense of the vast amounts of operational data being generated. The focus is shifting from technical monitoring to business-level observability.

First thoughts on scope and emphasis

  • Evolution from traditional monitoring to modern observability approaches
  • Mapping technical metrics to business outcomes and KPIs
  • Integration with broader data and analytics initiatives
  • Practical challenges and solutions in implementation
  • Building the business case for enhanced observability

Format/deliverable

Research study potentially incorporating both quantitative and qualitative analysis with potential for thought leadership content.

Who might this be of interest to?

Vendors looking to elevate their monitoring/observability solutions from tactical tools to strategic platforms. Particularly relevant for those seeking to expand their footprint within existing accounts and engage with senior business stakeholders.

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